Tom&Sawyer Welcomes Cadi Pontinen as New Sales & Operations Leader to Enhance Retail Partnerships and Market Education

Toronto, ON – Tom&Sawyer, a leader in gently-cooked, balanced pet meals, proudly announces the appointment of Cadi Pontinen as Sales & Operations Lead. With over 15 years of experience in health products and supplements, including focused experience in pet wellness, Cadi brings deep insights and leadership to support Tom&Sawyer’s mission of enhancing pet health through high-quality nutrition.

A mom to five kids, three dogs, two cats, and a lizard, Cadi’s commitment to holistic family wellness extends to both people and pets. Her background in customer engagement, sales strategy, and B2B partnerships across sectors like natural and conventional grocery and pet specialty aligns perfectly with Tom&Sawyer’s values. Cadi is passionate about equipping retailers with the tools to build lasting customer relationships and to foster understanding around optimal pet nutrition and wellness.

“I’m thrilled to join Tom&Sawyer and to help pet owners and retail partners offer high- quality nutrition and wellness support for our furry family members,” Cadi shared. “I look forward to empowering our partners with strategies to maximize customer satisfaction while educating pet parents on the immense health benefits of Tom&Sawyer gently- cooked products.”

Cadi’s career includes leading product launches in different global markets, managing and scaling customer relations systems, and building strategic partnerships. As an experienced sales and operations strategist, she’s adept in CRM/IMS systems, trade show planning, and data-driven decision-making, and she is eager to support Tom&Sawyer’s retail partners and community.

“We are so excited to have Cadi join our team to contribute her industry knowledge and her sales process expertise as we continue to grow Tom&Sawyer to improve the lives of more family pets globally”, says Kristin Matthews, Co-Founder and President of Tom&Sawyer. Tom&Sawyer invites its community and retail partners to welcome Cadi Pontinen to the team.

About Tom&Sawyer

Since 2015, Tom&Sawyer has been a global leader in ultra premium and nutritious gently-cooked meals for dogs and cats, driving nutrition science innovation and enhanced food quality regulation. As the only Canadian pet food brand made exclusively in a registered human food facility, Tom&Sawyer’s mission includes bringing enhanced transparency, accountability and trust to pet owners to help pet parents make the best decisions for their pets to live happier, healthier, longer lives. www.tomandsawyer.com